Mellennialls Holdings LLC is a Washington State holding company that develops and supports purpose-driven businesses intended to create long-term value.
Some businesses are operating, while others are in development, planning, or early-stage exploration. We approach each thoughtfully—grounded in real-world needs, practical experimentation, and a commitment to sustainable growth over hype or short-term trends.
Built to Repeat. Made to Last.
Soopura is a small-batch soap company that makes bar soap with simple, transparent ingredients, including fragrance-free options. It focuses on accessibility, straightforward formulation, and continuous learning in production, packaging, and distribution.
Soopura-branded accessories are distributed by CurioCrate LLC under license from Mellennialls Holdings LLC.
Recovered Value. Repeatable Sales.
CurioCrate is a resale and marketplace operations company focused on third-party e-commerce through established online platforms.
It supports product movement, resale experimentation, and supply-side operations across the Mellennialls ecosystem, while maintaining lean, founder-led workflows around sourcing, listing, pricing, fulfillment, and logistics coordination.
CurioCrate also provides upstream supply and operational support for select Mellennialls initiatives, helping keep brand operations focused.
These are concepts in planning, not operating entities. They do not currently generate revenue or provide services.
In addition to operating and incubating its own initiatives, Mellennialls Holdings LLC maintains select minority equity investments in external companies aligned with long-term interests in media, culture, and emerging business models. These positions are held passively and do not involve operational control or management responsibility.
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